Website Design + SEO
for Authors & Writers
Tell Your Story and Get Found with a website that showcases your work and helps the right readers, publishers, and clients actually find you.
✺ Maybe it doesn’t show up in search.
✺ Maybe it doesn’t show your best work.
✺ Maybe it doesn’t sound like you.
And if you’re being honest… you’d rather spend your time writing your next chapter than fighting with website layouts or SEO plugins.
You’ve Written the Book, but When it Comes to Your Website? It’s Either Outdated, Unfinished, or Flat-Out Hiding Your Brilliance.
This is for writers, authors &
literary creatives ready for a website that:
✺ Spotlights your books and your personality
✺ Turns browsers into buyers with seamless book links and calls to action.
✺ Shows up in Google when readers search for your niche or topics.
✺ Is professional, trustworthy, and aligned with your creative brand.
✺ Highlights your services as a book coach, editor & gets you booked for author visits
You’ve already done the hard work of crafting
your story. Now it’s time to let your website tell it for you.
“Elizabeth is a dream to work with… My previous website was a DIY job, but my Squarespace website made by Elizabeth is truly a site I am proud to call my "home on the Internet."
“I hired Elizabeth to create my new author website and would highly recommend her! Elizabeth is a dream to work with. Well-organized, responsive, and creative. I like her intake process and the way she really tries to understand your brand before she creates your website. My previous website was a DIY job on Wix, but my Squarespace website made by Elizabeth is truly a site I am proud to call my "home on the Internet." As a self-published author, it was important for me to have a professional site in order to encourage schools to hire me for paid author visits and within a couple months of setting up my new website, I had already booked several school visits. I am grateful to Elizabeth for guiding me through the process and creating a site I am truly proud of. You won't regret hiring her!”
-Monica Voicu Denniston, Children’s Book Author
The Squarespace + SEO Package
A custom website that reflects your expertise and gets you found.
This is for business owners who are tired of feeling invisible despite doing incredible work. I design a fully custom Squarespace site that feels like you, then back it with real SEO strategy so your dream clients can actually find you on Google and inside AI tools.
We go deeper here: into your messaging, your client journey, your content structure, and the keywords your people are already searching. This is about building a site that works quietly in the background, bringing in aligned inquiries month after month.
Design + visibility working together.
TIMELINE: Depending on package 1 week or 4-8 weeks
INVESTMENT: Starting at $2,500 / Each project is custom quoted so that you’re only paying for what you need!
WHAT’S INCLUDED:
✷ Client dashboard with guided pre-work and copy prompts
✷ Website Strategic Planning + Development, user experience focused, with thoughtfully structured content and intuitive navigation
✷ Mini-brand: color palette & fonts
✷ Custom website designed & developed (with mobile responsive layouts)
✷ Advanced SEO/AIO strategy and optimization (including on-page SEO optimization, personalized strategic keyword research, competitor analysis, market positioning, strategic internal linking plan, optimized page structure and headings, meta descriptions and page titles)
✷ Google Search Console - Sitemap + Indexing
✷ Comprehensive and customized SEO-driven content strategy
✷ SEO Strategy document detailing actions to continue your momentum so your site SEO continues to improve moving forward
✷ Personalized Video Tutorials
✷ One Month of Post Launch Support
THE PROCESS
Strategy, Design, and Visibility Working Together
Clarity Call
We’ll talk about your writing goals: whether it’s book sales, speaking gigs, coaching clients, or growing your readership and map out the structure that supports it.
Strategy Deep Dive
We craft a strategy that understands your goals, audience, showcases your books, your voice, and your credibility so every design and SEO decision supports your practice.
Custom Web Design + Development
I design and build your site with UX at the core making it beautiful, functional, and intuitive with an intentional layout.
SEO + AIO Integration
Your site gets fully optimized for both Google and AI search. (Because your visibility shouldn’t depend on an algorithm.)
Launch + Learn
You’ll leave with a site that’s optimized, fast, and findable, ready to engage your readership without relying only on Instagram.
Long-Term Support (Optional)
Want help keeping your site updated or SEO growing? I’ve got ongoing support options too.
You Wrote the Book.
Let’s Make Sure People Find It.
Here’s what becomes possible, when you have a professional, well-designed author website:
✺ Attract and engage your ideal reader
✺ Drive book sales
✺ Position yourself for opportunities, like author visits, speaking, interviews, and collaborations
✺ Sell your related services (book coaching, editing, ghost writing)
✺ Feel excited and proud to send potential readers and clients to your website
✺ Win back your time and energy, to focus on the work you actually want to do
Portfolio
A stylish and strategic website isn’t just a nice-to-have.
It’s an absolute must for scaling your business.
Our clients have been featured in
Your website should be your
home base, not an afterthought.
A great author website helps you:
✺ Attract the right readers and clients
✺ Build your credibility and authority
✺ Sell more books, book more author visits, and grow your reach
✺ Create a foundation for long-term visibility and impact
This is about being findable, by the people who already want what you’ve created.
“If you've been trying to cobble things together yourself, feeling overwhelmed and unsatisfied with the results, reach out to her. She'll take you farther than you imagined.”
“Elizabeth is an excellent designer. I came to her after floundering for more than a year with a self-made Wix site, and immediately I knew I was in good hands. She organized my content, helped me think through branding messaging in ways I'd never been able to do on my own, and listened carefully to my values and vision. She is consummately organized, clear, and responsive. My new website has surpassed my expectations, and I cannot recommend Elizabeth highly enough. If you've been trying to cobble things together yourself, feeling overwhelmed and unsatisfied with the results, reach out to her. She'll take you farther than you imagined.”
-Joshua Doležal, Writer, Book Coach, Editor
Hi Y’all,
I’m Elizabeth
Web designer and SEO strategist
I work with business-minded creatives; authors, editors, writing coaches, and storytellers who are ready to turn their craft into a career.
I blend creativity with strategy to help you show up online like the expert you already are. I’ll design a site that connects emotionally and performs strategically.
I know what it’s like to grow, pivot, and evolve and I’m here to make sure your website does too. With a blend of strategy, creativity, and lived experience, I create websites that connect, convert, and reflect the heart of the business behind them.
Frequently Asked Questions
Ask A Website Designer & SEO Expert
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✺ Squarespace is perfect for businesses, creatives, and entrepreneurs. It is an all-in-one website platform that’s easy to use, visually stunning, and low-maintenance.
✺ No plugins or security updates needed so you never have to worry about losing your work or getting hacked.
✺ There are useful built-in tools such as Course Areas, Acuity Scheduling, E-Commerce Options, and Email Marketing.
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✺ Shopify is perfect for e-commerce and online shops because it’s easy to use, visually stunning, and scalable (it will grow with your business).
✺ No need to worry about security, hosting and maintenance. No updates or back-ups required.
✺ It’s built and designed for scalable e-commerce businesses. There are built-in tools for marketing, SEO, and payments, plus a massive App Store to add functionality (like loyalty programs).
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✺ SEO Audit: 3 days
✺ SEO Jumpstart: 3 Weeks
✺ SEO / AI Growth: Ongoing Monthly (minimum 3 month)
✺ Website in a Week + SEO: 1 Week
✺ Squarespace / Shopify + SEO: 4-8 weeks depending on the scope of the project
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✺ I offer a free 30-minute discovery call where we’ll chat about your project, goals, and whether we’re the right fit.
✺ If you decide to move forward, I’ll guide you through the next steps, including booking your project and your client dashboard to gather everything we need before your project kick off.
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✺ Yes, absolutely! But I only design in Squarespace and Shopify.
✺ If you’re not on one of those platforms already, we can discuss moving platforms and which one is best for you during our discovery call.
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✺ Yes! During our discovery call we’ll discuss goals of your website and your business to determine which platform is the best fit for your business needs and goals.
✺ I work with both e-commerce shops in Squarespace and full custom e-commerce sites in Shopify.
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✺ I have years of experience working with people, identifying needs and creating solutions before every becoming a business owner.
✺ I cultivated those skills in my first e-commerce business. I understand the intricacies of both service based and e-commerce based businesses and how to design for each.
✺ I’ve helped businesses in the U.S. and across the globe create beautiful, high-performing websites that are easy to manage and optimized for SEO.
✺ I’m a Gold Circle Squarespace Partner and Shopify Design Partner
✺ I’m a certified Standout designer and know how to custom code on both Squarespace and Shopify.
✺ I'm proud to be an accredited SEO Expert
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✺ Yes! I offer ongoing Squarespace support to help with updates, tweaks, adding more content after launch for any of my clients.
✺ You can book a Power Hour, Retainer Package, or depending on your needs we can discuss a specific project package.
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✺ Yes! This is one of the main reasons I design in Squarespace and Shopify.
✺ Post Launch I will provide you with training videos on how to update and manage your site with ease.
✺ When I use custom code, you never have to worry about it or adjust the code.
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✺ Yes, I offer both Pay in Full and Installment Plan Options.
✺ I split the payments into 2-4 installments depending on the length & type of project. We accept several payment methods, including Venmo, Bizum, bank transfer, and many major credit cards.
✺ I understand it's a big investment; like any significant life decision, you want to ensure you spend your money wisely and align with your business goals.
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✺ SEO stands for Search Engine Optimization.
✺ It improves your website’s chances of appearing on search engines like Google. It helps you attract the right visitors, grow your audience, and build credibility.
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✺ Yes! All of my website projects include some level of SEO.
✺ I provide advanced SEO strategy and optimization that goes beyond the essential SEO set up most designers undertake (more than filling in the blanks).
✺ I offer an expert approach to SEO with strategic keyword research and on-page content strategy, competitor analysis and advanced optimization for both traditional SEO and AIO (AI optimization) to help your website show up on AI search.
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✺ Initially, yes. But, Squarespace & Shopify supports some automatic content importing from platforms such as WordPress. I will create redirects from the old pages on your current website to the corresponding pages on the new site to minimize the SEO impact and design with URL structure and strategy in mind.
✺ Moving platforms can benefit your SEO. I offer an expert approach to SEO, that includes best practices, strategy and research for each of your new web pages as part of every website package. So if you didn’t invest in SEO before, bonus!
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✺ SEO is not dead, it’s evolving.
✺ Understanding search intent, quality content and user experience matter more.
✺ People still need answers, services and products. Search engines are just getting better at finding the best answers and experiences. No more gaming the system.
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✺ Yes! Al tools like ChatGPT actually increase the importance of SEO. If you re not ranking on Google you’re nọt going to show up in Al search.
✺ If Google doesn’t know you exist → AI doesn’t either. And if AI doesn’t know you exist → your dream clients don’t either.
✺ Most business owners think AI is the shortcut. But AI is actually the mirror that exposes whether you’ve laid the proper SEO foundation.
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✺ AIO is AI Optimization. It's about optimizing your website and business to show up AI searches like ChatGPT, Perplexity, Claude, Gemini.
✺ AIO is just SEO done right
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✺ Start with Good SEO
✺ Run an Audit of your industry to see who is showing up in AI and Why
✺ Run and Audit to see what AI knows about your business
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✺ Improved visibility on search engines.
✺ An increase in organic traffic.
✺ Strategic keyword and content optimization.
✺ Technical upgrades for smoother user experience and faster loading times.
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✺ Generally, you might see improvements in 3–6 months. This can vary depending on your industry, competitors, and target keywords.
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✺ One-time SEO packages give you a strong foundation right away. Think of it as the “set me up right” service for business owners who want to rank but don’t need ongoing support yet.
✺ Ongoing SEO services is where we build long-term momentum. I handle your monthly research, optimizations, content strategy, monitoring, technical upkeep, and visibility-building so you keep rising instead of sliding backward. Perfect for businesses who want SEO to work year-round.